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Does your resume fail to get you phone calls and interviews? Why do people ignore your emails and blog posts? Copywriting is the art of persuading people through written words. Even if you’re not trying to make money online, developing this ability will improve many facets of your professional life. How do you learn copywriting skills to get better work and income?

I work at a large company’s headquarters in the HR department and sit right next to our corporate (and executive) recruiters. What I’ve learned about how jobs are actually awarded conflicts with what many job coaches advise people to do. Of course, this is how it happens at one big company, but I’ve also gleaned some myth-debunking information from working for an even larger company before this one.

When was the last time you were “forced” to learn something? Did you have to attend a training session for your job? Have to complete an online course for school? Required to complete job hunting workshops to maintain unemployment benefits? The fact is we don’t learn very well when we feel the “education” is against our wills. Pink Floyd phrased the sentiment well when they sang, “We don’t need no education…we don’t need no mind control!” The more liberated you feel, the better you’ll learn.

Has the fad of blogging died out yet? I – like Darren Rowse of Problogger.net – hate the term itself. Sounds like some bodily indiscretion: “Now, if you’ll excuse me, I need to go blog.” However, publishing through the Internet offers great opportunities to improve several important abilities. You’ll sharpen your marketable skills, make some new friends, and possibly bring in some extra money as you start sharing your ideas through blogging.

As of now I've got about 52 followers on Twitter. Oh wait...53! I haven't employed any tricks to get thousands of people to auto-follow my profile so that number's relatively low. I hope my "tweets" provide some value to followers. I use the application primarily as an Internet bookmarking method. However, that's not why I continue to post. Twitter has much more value to me as a learning tool.